Tuesday, 8 May 2012

GENE: An amazing brand.

I love discovering new brands. It's what I love most about checking my inbox: coming across an amazing new brand, and then sharing it with all of you.

I recently came across GENE, and they've just launched their SS12 collection, and it's stunning. A relatively new brand, they launched in 2009, and have been really making a name for themselves across Europe. The aim is to have clothes fit the individual and it seems like they've got some exciting plans for the future.
Lora, the creative director, started initially as a model, at 15, but when she branched more into the world of fashion, she started designing more, for shoots, and they were special pieces. That's how GENE was set up.


The clothes are absolutely stunning, and really luxurious looking as well. They are pieces to fit into any woman's style DNA, and  are all really classic pieces, perfect for women to express who they are, and is sure of who she is as a woman.



That dress on the left, right above, is probably one of my favourite pieces from the collection.
Also, I need this piece in my life for sure.
You can find out more information on their Facebook Page.

Let me know what you think of the clothes.

Sherin xx



Their clothes are looking really great!!! i love the white dress!
Composition Two

Cafe Fashionista said...

I absolutely love the draping of their pieces - gorgeous! :)

FashionJazz said...

Their clothes are amazing!! :) xx

BonBon Rose Girls Kristin said...

Your favorite is definitely my favorite! How beautiful!

janettaylor said...

What minimal and beautiful items!

SabinePsynopsis said...

The designs look great! I especially love the slouchy trouser-suit in the last picture. xo

Rachel said...

I love that white dress! It looks fabulous!

Couture Carrie said...

Amazing pieces!
Especially loving that gown on the bottom left!

Just liked them on FB :)


Clare said...

Looks like beautiful craftmanship! Gorgeous pieces

Clare said...

Looks like beautiful craftmanship! Gorgeous pieces

Australian Designer said...

Stunning outfit. I don't think that i have seen these designs before. I like these all specially the black and white dress..:)

James said...

Gorgeous dresses.The brand GENE is looking good. Every time I see something like these I don't think it will ever stop always new.Side effects generic viagra

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